The pricing calculator for wedding florists
Couples want your prices. Let them find them.
I put my real prices on my website with this calculator, and $153k in weddings booked through it in eight weeks. Couples build their own estimate in your colors, with your prices, and arrive already knowing your range works. Now it’s yours too, hosted for you, forever.
Launch price until Thursday, November 12. Then it goes to $597.
Rather pay monthly? Start at $49 a month, and build it free first.
This is the one on hydrangeabloom.com. Scroll inside it to see the total.
through my calculator
by the day
that started it
at Hydrangea Bloom
What couples are saying
They’re not asking nicely anymore.
Real comments on my videos. Not one of them is about flowers.
Gen Z is retraining an entire industry and I love them for it. I will not schedule a consult to discuss my budget. Tell me your prices clearly or go away forever.
The price transparency is why I booked!!!
I would literally just instantly book with u
I quite literally won’t even inquire if they don’t have the prices upfront on their website.
Honestly even if you were out of my price range this would 100% make me want to work with you
Every week a couple leaves a florist’s website because they couldn’t find a number. It’s happening on your site right now, and you’ll never see it in your inbox.
Why I built it
It was never my work. It was the number.
Couples went quiet.
They’d inquire, hear a budget, and disappear. Or they never inquired at all. I couldn’t find a tool that showed real prices beautifully, and the platforms I asked told me it was a terrible idea.
I built it myself.
My real prices, a low and a high for every piece, right on my website. Couples priced their day at eleven at night on the couch and sent it to me. The videos about it reached millions of people, and the comments said the same thing over and over: finally.
$153k in eight weeks.
Inquiries went up and bookings went higher, because couples arrive already knowing my range works. Over 175 florists use it now, with more joining every day, and I host it for every one of them, so it keeps getting better on its own.
Allison Krivachek-Halley, Hydrangea Bloom
How it works
Live on your site this afternoon.
No code to write, nothing to download, nothing to update.
Make it yours
Your pieces and prices, your colors and fonts, your words and your minimum. You watch it change as you type.
Paste one line
Copy one short line onto Squarespace, Showit, Wix or WordPress, once. Or send it to your web person. It takes them two minutes.
Estimates come to you
Couples send their estimate. It lands in your inbox and your leads list, and they get their own copy by email, automatically.
Try it yourself
Change anything. Watch it change.
This is the real page you get, with sample prices. Change a color, a price or the title, and the preview beside it is exactly what your couples will see. Nothing you type here is saved.
Scroll inside the window to see every setting.
What you get
Everything a couple needs to say yes.
A low and a high for every piece, or a flat price. Unlimited items and sections, with your fee built in.
Name, date, venue and exactly what they picked, in your inbox and your leads list. Nothing to set up.
They get their estimate by email the moment they send it, in your words, with your studio’s name on it.
Under it, couples see your note before they send, and you see “under your minimum” on the email.
Your colors from your brand kit, any Google font, your logo, and any currency.
Chairs and linens get their own subtotal. Add a studio fee, a flat fee, or hide the percentages.
Guest count, colors, Pinterest board. Ask what you need, optional or required.
See how many build an estimate, how many send, and which pieces they choose most.
New features show up on your calculator on their own. Change a price, press Publish, and your site updates.
And then it keeps flowing
From estimate to booked, in one place.
The calculator is where it starts. When a couple sends their estimate, it doesn’t sit in your inbox. In Flowery, the system I built next, it becomes a lead, then your proposal, then a signed contract and a paid deposit, without retyping a thing. No more Google Docs, spreadsheets, Canva boards and a dozen links.
It lands in your leads.
Their date, venue and estimate, waiting for you with a Proposal button.
It becomes your proposal.
Everything they picked carries over. Adjust prices, and add photos and notes to each piece.
They open a beautiful proposal.
Your colors, fonts and logo, a clear next step, and every question in one chat.
They sign and pay.
Your contract, signed online, and the deposit paid by card right from the proposal.
Your lifetime calculator comes with five free months of Flowery. Try the whole flow with your real weddings. After that it’s $99 a month if you love it, and your calculator stays yours forever either way.
See the whole Flowery journeyPick your path
Own it, or try it first.
The Calculator, Lifetime
Launch price until Nov 12. Then $597.
- Hosted for you in Flowery, yours forever
- Every feature above, and every one still coming
- Estimates to you and the couple, automatically
- Leads list and what couples pick
- Five free months of Flowery, the full system: proposals, contracts and payments
One payment. No monthly fee, ever.
The Calculator, Monthly
- The same calculator, hosted for you
- Every feature above
- Build and preview it free, no card needed
- Cancel any time, or switch to lifetime whenever you like
You pay when it goes on your website.
It pays for itself with one booking. If one couple books because they could finally see your numbers, it cost you a fraction of that wedding’s flowers, and it keeps working every season after.
My promise
Set it up. If it’s not right for you, tell me.
Put it on your website. If it isn’t the right fit for your studio, email me within 14 days and I’ll refund you. No forms, no hoops, no hard feelings.
Florist questions.
Won’t showing prices scare couples away?
It filters, and that’s the point. Couples outside your range quietly self-select out instead of eating a consultation, and couples inside it arrive confident and ready to book. On my own site, transparency became the brand’s biggest difference.
Won’t other florists copy my prices?
They can already call your shop and ask. What publishing actually does is stop couples from guessing you’re out of reach and clicking away. Your prices aren’t what makes you hard to replace. Your work is.
I’m not techy. Can I really do this?
Yes. You fill in boxes and watch it change, then paste one short line on your website once. If you’d like help, book a 30-minute walkthrough with me and we’ll set it up together.
I don’t manage my own website.
No problem. Set it up yourself, then send your web person one short line to paste. Every change after that happens in Flowery, with no web person needed.
Which websites does it work on?
Squarespace, Showit, Wix, WordPress, Shopify, and anything with an embed or code block.
Does it work on a phone?
Yes, and that’s where most couples use it. The buttons are sized for thumbs and everything stacks on a small screen.
Is there a download?
No. Your calculator lives in Flowery, so there’s nothing to download, install or update. Bought the download before? It keeps working, and you can move to the hosted calculator free, any time.
What does lifetime cover?
One purchase covers one business, forever: your calculator, your leads and every new feature. Designers building for clients: each studio needs its own. Email me for multi-use pricing.
What’s Flowery?
The system I built after the calculator: proposals in your brand, contracts signed online, deposits and payments, and every message with the couple in one place. Your lifetime calculator comes with five free months of it. After that you keep your calculator forever, whether or not you stay on Flowery.
Ready when you are
Go transparent.
Give couples the honest numbers they’re already searching for, and let your inquiry form work for you instead of against you.
Get the calculator$497 until Thursday, November 12. Then $597.